A 90-day local tourism programme

Help local businesses earn more from the visitors already here.

Tourism Room helps cities and tourism associations run a focused 90-day programme. It connects local businesses with hotel, tour, and event partners.

Track completed purchases and business receipts. Then use the evidence to decide what to continue, change, or stop.

One district. Existing booking channels. No Tourism Room commission on bookings.

Developed with civic leaders from a network of cities around the world.

Visitors and local boat operators sharing a palm-lined waterway
A barista pouring latte art in a local cafe

What your sponsor receives

A 90-day programme, then evidence for the next funding decision.

Set up

A plan you can start

An agreed local opportunity, the businesses taking part, partner commitments, and how purchases will be confirmed.

Run

Offers in existing guest channels

Bookable local offers introduced through a hotel, tour, or event partner. Guests book in the channel the business already uses.

Review

A report leaders can use

Completed purchases, refunds, business receipts, evidence limits, and a recommendation for the next 90 days.

Tourism Room designs the programme with you, runs the working sessions, and writes the report. Your team authorises the businesses and the partner.

90days
1district
Keepexisting booking channels
NoTourism Room commission

Example · Lantana City

What a 90-day review can show

20 businesses. A hotel partner and a tour partner. Completed purchases reconciled. Decision: Continue.

Participation
20 businesses
Completed purchases
Reconciled in this example
Refunds
Recorded
Net receipts
After fees and refunds
Delivery effort
Tracked
Added local income
Not assumed
tourismroom.com/rooms/lantana-city

Lantana City

Local benefit programme

Q3 2026
ItemStatusNote
Market district20 businessesOffers confirmed
Hotel partnerInUses its own booking channel
Tour partnerInUses its own booking channel
Measure AConfirmedSpending at participating businesses
Measure BAfter fees and refundsWhat operators received
Measure CUnknownEvidence missing. Not a low score.
Measure DNot assumedA purchase alone does not prove added benefit
Few businessesInside agreed limitNo small group took most of the money
Resident haltNot usedA named person can halt at any time

Main decision

Can Lantana add one more local experience in its market district, and show who benefited?

DecisionContinue
Next step

Continue the One More Local Experience programme.

Halt not used this period

The local benefit question

Visitors are already here. Some local businesses still miss them.

Arrivals show how many people came. They do not show who received the money. Two visitors can spend the same amount and leave very different income in your city.

Tourism Room connects bookable local offers to a hotel, tour, or event partner, then gives you evidence for the next funding decision.
A local therapist delivering a hot-stone massage in a spa treatment room

A local spa delivering the offer · local benefit at the point of delivery

How it works

Find. Connect. Measure.

Help local businesses reach visitors who are already here. Then show your leaders what happened.

Stallholder standing behind priced skewers and fried chicken at a covered market
01 · Find

Find where local businesses miss visitor spending.

See which businesses could serve guests who are already in the city, and where evidence is missing.

A guest receiving a room key at a hotel desk
02 · Connect

Connect those businesses to visitors.

A hotel, tour, or event partner offers a suitable local experience to its guests. The guest books in the channel the business already uses.

Two colleagues comparing notes beside an open notebook and laptop
03 · Measure

Measure what changed.

Count completed purchases, refunds, receipts, and the work needed to deliver. A purchase is not proof of extra local income.

Who does the work

Your team does not have to build this alone. You keep the decision.

Tourism Room takes design, sessions, the record, and the report. Your team authorises the partners and owns the decision at day 90.

Tourism Room

Design, sessions, record, report

We design the 90 days with you. We run the working sessions. We keep one record. We write the report your leaders can use.

Your team

Authorise and own the decision

You name who can take part. You authorise the businesses and the hotel, tour, or event partner. You own the decision at day 90.

Local businesses

One bookable offer, their own channel

Each business brings one offer guests can book. They keep their booking channel and their results. Tourism Room takes no commission.

Hotel, tour, or event partner

A better local answer for guests

Staff recommend suitable local offers and confirm purchases on the channel they already use. If the partner is a hotel, name the person who talks to guests, and the outlet that could lose the same spend.

The 90-day local benefit programme

One district. Partners who can reach guests. A review your leaders can use.

Lantana City shows how a round can run. The checks exist so you can say what is known, what is not, and whether to fund the next 90 days.

A family business preparing coconut ice cream at a night stall
1. Name the opportunity

Where can one more local experience reach visitors who are already here?

You need spare capacity, an offer guests can book, a price, and a partner who can offer it to guests. Unknown facts stay unknown. They are not scored as low.

Lantana City

Market district

20 businesses · offers confirmed

Owner named before Day 0
A barista pouring latte art in a local cafe
2. Bring partners in

A hotel or tour partner offers the experience on the channel it already uses.

Each business keeps its booking channel. Tourism Room takes no commission. Individual results are not published or ranked. Operators own their results.

Lantana City

Business offer
→
Partner offers it to guests
→
Guest books in the operator's channel
Kitchen team plating an order for a hotel restaurant
3. Measure results

Show purchases and receipts. Do not claim extra income without evidence.

These four measures answer different questions. They are never added together. Missing evidence is not a low score.

Lantana City

ASpending at participating businessesWhat visitors paid to the businesses taking part
BNet operator receiptsWhat operators received after fees and refunds
CEstimated local incomeMoney that stays with local people and firms. Only where evidence exists.
DAdditional benefitBenefit caused by the programme. Never assumed from a purchase.
A low market hall sitting among taller city towers, still in use at street level
4. Decide together

Continue, change, or stop.

The 90-day report is for the next funding decision. It shows which activity to support, which businesses received money, and what is still unknown. Results from businesses that chose to take part are not a citywide claim.

Lantana City

Halt

A named person can halt a recommendation even when money goes up.

  • Owner named before the programme starts
  • Same four measures reviewed at 90 days
  • Halt can be used even if receipts rise

The programme repeats

Name the opportunity → Bring partners in → Measure results → Decide together ↺

The programme runs in rounds of 90 days. Continue starts the next round at Day 0. Change means a smaller, clearer round. Halt is a named person, marked in peach.

Completed purchases checked. No small group of businesses took most of the money. Halt not used.

Safeguards

Local income is the question. Visitor, resident, planetary, and future value can stop it.

These rules exist so you can show leadership what is known, what is not, and whether to fund the next 90 days. They are not a score, a ranking, a badge, or a certification. Read the methodology.

Visitor value

Do visitors get a worthwhile, accessible, and dependable experience?

Resident value

How does this affect everyday life, shared spaces, and what residents care about?

Planetary value

What happens to nature, resources, and climate?

Future value

What skills, culture, and knowledge does this leave for later years?

Evidence

You can see where every figure comes from.

Your city's question comes first. The evidence follows it. Sources include public and official data, evidence your city authorises, review by specialists, and a kept record of each decision.

AVAILABLE NOW

We design the programme with you and your partners. We use public evidence. We run working sessions. You receive a report your leaders can use.

NEEDS PARTNER EVIDENCE

Confirmed offers, booking confirmations, refunds, and facts on wages, ownership, and local suppliers. Operators own their results.

NOT LIVE YET

City file uploads, licensed data feeds, and machine access are still in development.

Make every visit worth more to your community.

A first conversation needs a city or association and a district you may want to discuss. At 90 days, you get a report your leaders can use.

Discuss a 90-day programme →
Discuss a 90-day programme →